"Airbnb and WeWork’s secret partnership has leaked and we can’t wait for it to happen. The next time you book a plush Airbnb for a business trip, the upcoming scheme will offer you a convenient desk space at the nearest WeWork office."
2. Rag & Bone wants to recycle your denim this fall
"Rag & Bone has become the latest fashion brand to sign up to Cotton Incorporated's Blue Jeans Go Green denim recycling program. The New York brand will be offering customers a 20% discount on full-price jeans for every pair of old denims donated for reuse from this Tuesday in its specialty stores nationwide, WWD reports. ”
3. In Fashion, a New(ish) Trend at Play: "Making Noise, Not Clothes"
"On the heels of the Spring/Summer 2018 shows, HighSnobiety’s Alex Rakestraw took on one of the buzziest of the month’s accessories: The shoes borne from a collaboration between Demna Gvasalia's Balenciaga and Crocs. In an article, entitled, “Let’s Stop Pretending Balenciaga’s Meme-Bait Is Cool,” Mr. Rakestraw, in one fell swoop, takes on fashion and its “battle for eyeballs and social shares” and the “tacky” result."
4. Fast-fashion brands have found a new battleground in beauty
"Fast-fashion brands are taking their fight for market share to the beauty department, cranking up their presence in the growing sector, which is expected to be worth $90 billion by 2020. The mass category, in particular, is set to grow at an annual rate of 2.6 percent between now and then, and H&M, Topshop, Forever 21 and Boohoo are likely to play an important part."