Fashion Tech Daily

Thakoon’s business restructuring is a blow to see-now-buy-now

Reported by Staff on Mar 15, 2017 5:15:46 PM




FTD_thakoon.jpg"Thakoon Panichgul, designer of his eponymous line Thakoon, made the leap to a direct-to-consumer business model in September. The bet aligning his collections with an in-season schedule would mean to get new items to customers faster. As soon as they saw his new designs on the runway, they could shop them at Thakoon stores and on the brand’s website. The wholesale middleman was cut out entirely."

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FTD_facebook-stories-ios.jpg2. Facebook Stories, yet another Snapchat clone, is rolling out to users worldwide

"Facebook is introducing yet another feature that clones Snapchat Stories to its massive global userbase. Facebook Stories, a feature that puts photos that disappear after 24 hours at the top of the Facebook mobile app, appears to be rolling out to a large number of users across the world." 

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FTD_john-lewis-1.jpg3. John Lewis to launch debut in-house lifestyle brand 'AND/OR'

"London - John Lewis is set to launch its first in-house lifestyle denim brand for women, known as AND/OR, this month. The new brand, which was developed in collaboration with L.A-based denim experts Calvin Rucker, sees John Lewis turning its focus to developing more in-house brands and thereby increasing its own branded fashion sales."  

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FTD_Debenhams.png4. Debenhams boosts footfall with personal shopping appointments system 

“Debenhams, one of the world’s top international department stores, has significantly increased in-store visitors by rolling out an omnichannel appointment system that allows customers to book personal shopper sessions in 88 key stores through their mobiles."

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Topics: facebook, John Lewis, Fashion Tech Daily, debenhams, thakoon, snaphcat

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