Weekly Stories

The Fashion Futures Awards Shortlist 2016

Reported by Bethany Chickah on Apr 7, 2016 5:30:52 PM

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Today, Decoded Fashion announces the shortlist for the 2016 London edition of the Fashion Futures Awards. In partnership with The British Fashion Council, the awards honour the brands, retailers and tech companies who are innovating and working together to push the boundaries of what is possible in fashion and tech.

With a mix of judged and nominated categories, the 10 awards to be presented during the ceremony range from mobile and e-commerce, to omnichannel and data and analytics.

THE FASHION FUTURES AWARDS SHORTLIST FOR 2016:

A KILLER EXPERIENCE
ASOS
Burberry
Farfetch
Sephora
Topshop

BYTES & BRICKS
Hunter
NIKE
Rigby & Peller
Sephora

THE MASTER OF MOBILE
ASOS
Mallzee
Parcel For Me
ShopStyle
The NET SET powered by NET-A-PORTER

BEYOND THE RUNWAY
Balenciaga
Grindr X JW Anderson
Joshua Kane X Smartzer
Topshop X Nick Knight

NEW E-STORE ON THE BLOCK
Dear Frances
Rêve En Vert
Semaine
Sophia Webster
The Idle Man

THE GAME CHANGER
Karrot
Parcel For Me
Prodibi
Smartzer
TryLikes

DIGITAL COALITION
Christopher Raeburn X Unmade
JW Anderson X Grindr
Monsoon X OfferMoments
River Island X Shutl
Ted Baker X Wirewax

THE BIG IDEA
BLUSHO
CuteCircuit
MySwear
Näraffär
Photospire

REAL TIME INNOVATOR
Shop Direct
Thread
Topman
Topshop

THE VISIONARIES - BFC
TBA

The shortlist will be judged by an esteemed panel of experts from across the fashion and tech industries:

  • Caroline Rush CBE, Chief Executive, British Fashion Council
  • Dolly Jones, Digital Strategy Director, Condé Nast Digital Britain
  • Dylan Jones OBE, Editor of British GQ & Chair of London Collections Men
  • Martijn Bertisen, Director of Retail, Google
  • José Neves, CEO & Founder, FarFetch
  • Caroline Issa, Chief Executive & Fashion Director, Tank
  • Will Hayward, CCO, Dazed Media
  • Simon Forster, Executive Director – Multichannel & Supply Chain, Selfridges
  • John Mooney, Creative Director; Menswear & Production, ASOS.com
  • Robin Derrick, Executive Creative Director, Spring Studios
  • Amy Cole, Head of Brand Development (EMEA), Instagram
  • Clara Mercer, Head of Communications, British Fashion Council
  • Antoine Nussenbaum, Co-Founder and Principal, Felix Capital
  • Marc Worth, CEO, Stylus

The award’s highest honour, The Visionaries, will be presented by the British Fashion Council and recognises two leaders – one from the fashion industry and the other from tech – who are revolutionising the worlds of fashion and retail, disrupting the norm and changing the face of the industry as we know it.

All winners will be announced at the Fashion Futures Awards ceremony, which will be held at LSO St Luke’s in London on May 18, following the final day of the Decoded Fashion London Summit.

For further information and to book your ticket to attend, visit fashionfutures.decodedfashion.com.

Reported by Bethany Chickah

Image Source: Decoded Fashion

Topics: Weekly Stories, fashion futures awards

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