Weekly Stories

Beacon Solutions: Helping Retailers Stay Afloat

Posted by Anna Abrell on Jul 9, 2014 7:32:34 AM

Just last month, it was announced that 100 stores on Regent Street in London have already implemented beacon technology. If used in the right way, beacon technology can serve to create a brick-and-mortar shopping experience optimised for today’s omnichannel consumers. It makes indoor navigation, automatic store check-ins, contactless payments and location-based marketing possible. It also allows for more accurate collection of visitor information.

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Topics: Bealder, marketing, Beacons, startups, Software Solutions, Estimote, HappyBeacon, omnichannel, retail, Weekly Stories, ibeacons, mobile apps, swirl, Tagpoints, UpNext

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