Weekly Stories

Join Decoded Fashion and THE OUTNET.COM at THE OUTNET in Residence

Posted by Grace Howard on Oct 11, 2017 9:26:31 AM

Decoded Fashion has partnered with THEOUTNET.COM – the fashion industry’s go-to destination for luxury goods at reduced prices – to host an evening of discussion at One Belgravia, London, based upon key areas of concern for today’s brands.

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Topics: commerce, Theoutnet.com, content, CUSTOMER

Concierge Commerce: The Future of Online Beauty Experiences?

Posted by Grace Howard on Aug 30, 2017 3:00:00 PM

Look back a few years and you’d be pressed to find a beauty brand outside of the luxury market that offered personalised, VIP-feel experiences to its customers. Now, however, mass market brands are able to use tools like social media to forge deeper relationships with their customers, whatever their average spend. Here, we take a look at ‘concierge commerce’, targeted content creation and personalised shopping experiences.

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Topics: Beauty Store, Beauty Technology, beauty, Personalisation, content

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