Decoded Fashion, the world’s leading global events series connecting fashion and retail with new tech, and TOPSHOP, the pioneering fashion brand known for its design collaborations with industry leaders including Christopher Kane and Kate Moss, are partnering for the first time. Together they are creating an opportunity for founders, developers and startup teams to be connected with a brand at the forefront of innovation in the fashion industry.
Decoded Fashion at SXSW presented by Cusp by Neiman Marcus is the only event bringing together digital heads of Fashion, Beauty & Retail brands to discover and mentor startups founders.
On stage, it will host two panels on brands seeking new tech, with speakers from Gap, Zappos.com, Neiman Marcus, AllSaints, kate+spade and Chanel. Fast paced startup demos will uncover what’s hot in fashion and tech, with a closing presentation from former TopShop CMO, Justin Cooke.
At the Decoded Fashion Mentorship Hub presented by Stylus, tech founders can receive candid feedback and advice on their startup concept and plans, from investors and various executives in Fashion and Retail. Each mentor will offer 10-minute sessions and these are not to be mere sales pitch sessions, but an opportunity for founders to explore their messaging, value prop and even pricing with those who truly understand your target market.
To sign up for a mentor meeting, head to www.decodedfashion.com/sxsw/.