Weekly Stories

Can Followers Equal Sales on Social Media?

Posted by Claire Healy on Apr 22, 2015 11:27:28 AM

In our post-Zoella times, it’s a fact commonly understood that brand strategy ought to incorporate social media across all possible channels: whether that’s Twitter, Facebook, Pinterest or even newer platforms like live streaming services Periscope and Meerkat. But how can fashion retailers go about their social media strategy in the right way to achieve omni-channel success? And how can engaging content still provide the call to action to get consumers beyond imaginary browsing and past the checkout stage?

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Topics: vblogger, social media, video, Weekly Stories, social media marketing, youtube

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